Earlier this summer, I launched "Crafty Conversations," a community outreach series dedicated to celebrating and connecting with innovative businesses that are enriching our city's business landscape. This initiative is designed to foster collaboration and build a thriving business community by highlighting the stories and insights of our local entrepreneurs, specifically local craft brewers.
So far, I have had the privilege of engaging in interactive discussions with the owners of Packinghouse Brewing Company and Route 30 Brewing. These crafty conversations have revealed fresh ideas and innovative solutions to local business challenges. Councilmember Robillard and Councilmember Falcone joined me in facilitating these conversations within their respective ward. We delved into the owners' entrepreneurial journey, how they honed their craft, the obstacles they have overcome, and how they set themselves apart in the industry. I am eager to continue these insightful conversations with more business owners throughout the city!
The pandemic presented unprecedented challenges, not only threatening business survival but also creating a sense of disconnect within the community. As we have completed two of our seven stops, I've enjoyed reconnecting with our residents and business owners to celebrate innovative ideas that will move us forward. We've also gained valuable feedback and suggestions, which will help us continue to navigate the lasting impacts of the pandemic together.
Jennifer Lilley, the Community and Economic Development Director, and City Manager Mike Futrell have also joined us. Their presence has been instrumental in discussing the impact of local businesses on the economy and identifying the support that community members and business owners may need to ensure long-term resilience and growth.
Additionally, Paul Nolta, Director of the Inland Empire Small Business Development Center, provided a presentation and answered attendees' questions on available resources for small businesses, such as the Small & Micro Business Grant Program. Administered by SoCal 211, this grant program is designed to support local small business resiliency with grant awards of up to $25,000 for qualified businesses. Beyond financial support, applicants have the opportunity to participate in a free one-on-one Strategic Planning Consultation to identify opportunities for improvement and build customized strategies to increase financial stability, long-term sustainability, and capacity for success. The Inland Empire Small Business Development Center guides the application process and follow-up reporting requirements.
I encourage everyone to engage with and support local businesses as we continue highlighting the remarkable talent behind our community's home-grown creations. Join us for the next installment on October 2nd at Thompson's Brewing Company, where we will be joined by Councilmember Mill. Stay updated on all things crafty by following my social media @MayorLockDawson!
Santa Ana Watershed's cloud seeding added 11,000 acre-feet of snow, but the next phase is postponed due to wildfire risks. California enters the new water year with strong reserves.
